After watching iHUMAN and having a look at director Tonje Hessen Schei’s
previous films, Play Again (2010) and Drone (2014), it’s fairly obvious
where her opinions lies when it comes to modern technology and the use of
iHUMAN is an insight into how, according to those interviewed, AI
(artificial intelligence) will one day become so powerful that it will take
over the day to day tasks carried out by us mere humans. From driverless
cars to self-automatous drones on battlefields the future and any decisions
made in it will belong to AI.
If you have half an idea how companies like Amazon, Netflix, Google etc.
work with their computer algorithms that target the individual then nothing
in iHUMAN is really going to come as much of a surprise. Companies using
algorithms to target individuals, wither it be to advertise products or
political beliefs, isn’t really big news if you have half an idea how
modern technology works.
Most of the interviewees chosen to give their views seem to be have been
chosen due to their suspicion of AI and the companies that use it, rather
unsurprisingly Google and Facebook get particularly bad press from
whistle-blowers and human rights lawyers. A caption at the end that informs
the viewer that Google and Facebook refused to comment only really
reinforces the one-sidedness of iHUMAN.
iHUMAN certainly isn’t all bad, in amongst the doom-mongers there is some
interesting information, it would just have been nice to hear a balanced
discussion rather than have a parade of people painting a future that’s
going to resemble something from The Terminator.